FEATURES
A complete toolkit for
product data.
Rules, AI enrichment, audits and automation — everything between your catalogue and the channels that sell it.
RULES ENGINE
Change thousands of listings without touching a spreadsheet
Build if-then rules per channel: map attributes, rewrite titles for search, set custom labels, exclude products. Preview exactly which products a rule touches before it goes live.
✓Visual if-then builder, no code
✓Auto-exclude out-of-stock or low-margin products
✓Custom labels for campaign segmentation
Rules · UK Google Shopping+ New rule
Exclude out-of-stockIF availability = 0 → excludeON · 38 items
Promo label under £50IF price < 50 → custom_label_0ON · 1,284 items
Title: append colour + sizeSET title = title + colour + sizeON · 5,240 items
Preview impact before generatingPreview →
AIMatch · attribute completion
INPUT TITLE
Trail Jacket - Men's
↓
AI SUGGESTED
OPTIMISED TITLE
Trail Jacket Men's Waterproof — Forest Green, S–XXL
BRAND
Your brand ✓
CATEGORY
Apparel… ✓
GENDER
Male ✓
AIMATCH
AI fills the gaps your catalogue leaves
AIMatch auto-completes missing brand, category and Google Merchant Center fields across the catalogue, and suggests stronger, search-ready titles. You approve; it applies.
✓Brand, category & GMC attribute completion
✓Title suggestions built for Shopping search
✓Included on every plan
FEED AUDIT
Catch problems before Google does
The audit health-scores your catalogue against Google Merchant Center requirements — missing GTINs, weak titles, absent categories — so you fix gaps before they become rejections.
✓Checked against 20+ Merchant Center fields
✓Per-field breakdown with affected products
✓Validation summary on every feed generation
Feed audit · Your storeHealth 98%
✓Titles5,240 / 5,240
✓Images5,240 / 5,240
!GTIN missing84 products
!google_product_category empty31 products
✓Prices & currency5,240 / 5,240
Fix with AIMatch →
And the rest of the toolkit
Overrides & bulk edits
Manual per-product fixes that sit on top of rules — single edits or bulk overrides across a selection.
Canonical vs output views
Browse products as imported and exactly as each channel will receive them, side by side.
Scheduled automation
Syncs and regenerations run on your interval; any rule, override or stock change triggers a refresh.
Secure feed URLs
Every channel feed ships as TSV or CSV on a public or Basic Auth URL, with full generation history.
Global localisation
Per-channel country, language and currency settings keep every international feed correctly formatted.
Teams, brands & roles
Multi-brand accounts with admin, manager and client roles, per-brand access and audit logs. Built for agencies →