Every plan includes rules, audits and automation. Pro, Scale, Enterprise and CL Pro add AIMatch plus Google performance data for Profit on Ad Spend per SKU.
On Pro, Scale, Enterprise and CL Pro, POAS combines your cost-per-item with Google performance data to calculate profit for every product. Wasted-spend alerts flag SKUs whose spend outruns their contribution, and margin-band labels let your campaign structure follow profit, not guesswork.
Build if-then rules per channel: map attributes, rewrite titles for search, set custom labels, exclude products. Preview exactly which products a rule touches before it goes live.
Available on Pro, Scale, Enterprise and CL Pro, AIMatch auto-completes missing brand, category and Google Merchant Center fields and suggests stronger, search-ready titles. You approve; it applies.
The audit health-scores your catalogue against Google Merchant Center requirements (missing GTINs, weak titles, absent categories) so you fix gaps before they become rejections.